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The John Galliano brand launches their first online store, Gallianostore.com. The new site blends the worlds of commerce, creativity and content with the unmistakable spirit of the Galliano house.
THE BUZZ | QIANNA SMITH | January 1, 2012
The John Galliano Company, Ittierre S.p.A and The Level Group have teamed up for the launch of the first official Galliano online store, giving fans global access to of the iconic brand.
Designed and run by The Level Group – a dynamic brand driven e-Commerce provider – the new Galliano online store (www.gallianostore.com) will blend the worlds of commerce, creativity and content with the unmistakable spirit of the house. Galliano’s essence of energy and innovation inspires the ever-evolving narrative across the site, and infuses the web with the unique Galliano identity. A rich world of imagination, glamour and modern muses from different eras, cultures and corners of the globe collide to create what is now available for the first time ever online.
Galliano is defined by the mix of savoir-faire with the rock, romance and poetic soul of an English rose. This is a brand with an eye for the eclectic, the diverse, and taste for the innovative. The Galliano vision is firmly set towards the future yet remains grounded in a competitive price bracket. Famed for collections that inspire and empower the fashion devotee, the trendsetter and the individual alike, Galliano provides a new uniform for a fresh generation of rebels and romantics.
The new site launches with the key pieces from the Galliano Fall/Winter 2011/12 ready-to-wear women’s and men’s collections as well as accessories. The site offers the complete range of Galliano cult favorites and signature pieces, making online shopping accessible to tempt you anytime, anywhere, worldwide.
The site showcases rich product imagery, brand content and enhanced shopping features, such as “searchandising” – a dynamic merchandising tool driven from real time customer preferences – to provide a seamless, functional and superior shopping experience. Launching in English, the site is accessible globally and offers international shipping.
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Tall, charismatic and smartly dressed, Rem D Koolhaas, could easily be considered the Prince Charming of the shoe industry. Since launching United Nude shoes in 2003, the Dutch architect turned designer has been creating innovative footwear that rivals and excites the imagination, much like Cinderella’s glass slipper.
Meet our crush worthy cover model, Alex Geerman, who graces Q+A’s August ’12 issue entitled, ‘End of Summer Crush’. The one-time face of Calvin Klein Underwear talks about his dream girl, keeping fit and much more!
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Keti Chkhikvadze is a buzz worthy new designer making headway at Paris Fashion Week’s TRANOI exhibition. Q+A UK talks to the Georgian jewel as she prepares to market her AW12 collection in the city of lights.
