STELLA MCCARTNEY CELEBRATES LONDON

Stella McCartney will host a special fashion presentation on the evening of February 18 as part of London Fashion Week. The designer will also open the first ever Stella McCartney Kids freestanding store. Get all the details on both exciting new brand initiatives.

THE BUZZ | | February 1, 2012

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With London Fashion Week fast approaching (17-22 February) and the London 2012 Olympic and Paralympic Games just months away, it’s a big year for Londontown. To celebrate London, Stella McCartney will host a special fashion presentation on the evening of 18 February as part of London Fashion Week.

The one-off collection will be available through the designer’s retail stores, stellamccartney.com and select wholesale accounts worldwide in May 2012. The designer’s Fall/Winter 2012 collection, will be shown as scheduled on 5 March 5 in Paris.

In addition to the designer’s previously announced role as Creative Director for adidas Team GB for the Summer 2012 Olympics, McCartney will also be celebrating the “World of Stella” at Selfridges on Oxford Street beginning 26 January until 14 February, which will include a new fragrance launch, ready-to-wear, accessories, kids, lingerie, sunglasses and adidas by Stella McCartney collections.

Also in 2012, McCartney will open a second London store location in addition to her already existing Bruton Street store which will include the first ever Stella McCartney Kids freestanding store reflecting ‘Stella’s World’ in Brompton Cross on the 2nd week of February.

The new address will be: Stella McCartney, Brompton Cross, 91-97 Fulham Road, SW3 6RH

 
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